HELLO VON
The drawings and the paintings are very good, and the style is pretty unique. We wanted to get deeper into Von's creative engine and know how could such a technique combine with a personal style.

Nuno Soares/
Cristina Correia
01.09.2005
NEOZINE*- Your style is really different. It has a noir ambience and a dark humour surrounding most of the works. How and why did you achieve such a style?

VON - My style has evolved from a lot of experimentation combining the different ways in which I enjoy making marks in various media. It incorporates photography with drawing and painting (from the very naive to quite sophisticated) playing with what works together and using each element to dissect the other. As for the dark humour, I guess that is just something you’re born with but I like my work to have a wry smile when it can.


NEOZINE* - On the opposite, the paintings (The Musical Series) are more joyful. Why?

VON - It is just what served the brief best really. Purely by painting them in ink instead of drawing the portraits instantly gives them a very different kind of life. I wanted them to be only about the people portrayed and to let the faces really speak for themselves.
By using very simple but much bolder use of colour and texture the series instantly has a much brighter and less ethereal atmosphere than a lot of the fashion based images. It just wouldn’t work otherwise.

 

NEOZINE* - Your watercolours are predominant in most of the works, where did you learn how to paint and draw?

VON - I’ve been drawing and painting since I could pick up a pencil and its just something I love. According to my parents I couldn’t sit down for any length of time without drawing. I received a lot of portrait commissions as a young teenager. It was when I went to study art, first at K.I.A.D and then at Kingston University in London, that I really started messing around with where I could push such a traditional approach to illustration. The course offered a lot of room for experimentation regarding style whilst always providing a firm grounding in concept and content. I’d always been fascinated by drawing people and how they can be used in art to make an image instantly accessible. There is nothing easier for us to relate to visually than another human and the message that it is communicating through gesture, situation or facial expression. What is added to or subtracted from the human image and its environment within the illustration, alongside the marks and methods used to make it, is what I’m fascinated in really exploring now. There is a lot of fun to be had there.


NEOZINE* - The colours you use remind me of pouring rain in London. How much of what surrounds you and what's in your mind is present in your works?


VON - I guess its pretty much impossible not to be influenced by the environment in which you live. Maybe if I was from Brazil or Africa no doubt my work would be completely different but I grew up in small seaside town in South East England with a lot of faded shop signs and peeling paintwork. This definitely shaped my love of random textures and fading colours.
Aside from the inspiration I find in conversations, walking around, art, fashion or magazines one major influence on my work is music. I am very inspired by the likes of Joanna Newsom, Devendra Banhart, the Stooges, Velvet Underground, Matmos, Jeff Buckley, Nina Simone, Bjork, Bob Dylan, A Silver Mt Zion and Robert Johnson just to name a few. My dream brief would be to do the cover art for the amazing Miss Newsom! So to answer your question, all of the above is present in my work in so much that it has helped form my style of illustration but with the nature of illustration being to work to a client’s brief it does not always form the content.



NEOZINE* - What is the Morte Per project about?

VON - Morte Per (To Die For) is the first project from the collaboration between myself and London based product designer Hideki ( http://www.vonhideki.com ).
We met just under a year ago and started working together in April. We were very interested in combining our two disciplines to see where we could push each other and what the end results could be.
The concept for Morte Per itself was born from a conversation between the two of us about how a lot of today’s products are designed and advertised to be so beautiful and life enhancing where in reality they more often than not lead to our own demise.
This demise could be in a number of ways, a very obvious example being the mobile phone, phone masts and power lines that affect both humans and the environment in which we live. We decided to take this idea one step further by using the visual language of fashion and advertising to design and illustrate a range of products that overtly aid in a consumer’s death - to make that death so aesthetically beautiful as possible that the products remained desirable. All with a little cheeky smile hidden somewhere of course. The project is based around five products. These are:

- The Suicide Bath
- The Colombian Dining Table
- The Tip
- Youth and Beauty Body Cream
- Choker

The Morte Per exhibition consists of a series of illustrations that incorporate these designs. Each image is constructed from a number of elements.
The main three of these being hand drawn figurative illustration, photography and HDRI rendered product designs which are then brought together in Photoshop to be dissected with flat graphic shapes and random textures. All these elements are moulded together to construct the narrative surrounding each product and explain respectively their role within the show’s concept.

  

NEOZINE* - Would you share with us some futures plans?

VON - Sure… Morte Per is being showcased at this years 100%East at the Truman Brewery in London which is really exciting for us as its our first project together! So if you can make it come down and take a look around.
The Vonhideki website will be updated with all the images in the show nearer to the time of exhibition. In the meanwhile however, the first two images released from the show are also currently being exhibited at the Polished T gallery in Liverpool. Limited edition prints of one of these images can also be bought from the Polished T Gallery shop and from our website. After 100%East the next Vonhideki project will be a series of chairs incorporating illustration as part of the design. These will be available for viewing by the end of the year.
Over the next month I am working with a young Norweigan fashion designer called Siri Johansen. I will be making a series of illustrations around her latest collection and hopefully get those exhibited alongside the actual clothes before the end of the year.
I’ve just been signed up to a company called Naked Wall. They promote art produced by a select group of talented British artists by exhibiting and selling limited edition prints of the artists' work on canvas.
Ten of my illustrations are now available to buy here http://www.nakedwall.co.uk
Everything’s really hectic at the moment! Hellovon was started just under a year ago and I'm really looking forward to where the work and oppurtunities will take it.


RELATED LINKS
http://www.hellovon.com
http://www.vonhideki.com

images used with the author's permission*
SUBMIT YOUR WORK HERE
neozine* because design is made of people
copyright © 2007